Abdulla Al Nuaimi Advocates and Legal Consultants needed better lead quality in one of the most competitive advertising environments in the UAE. Six campaigns later, enquiries arrive at AED 26.24 each.
| Total conversions | 1.25K+ |
|---|---|
| Total clicks | 9K+ |
| Total leads | 1K+ |
| Conversion rate | 13.46% |
| Average CPC | AED 3.53 |
| Cost per conversion | AED 26.24 |
| Total spend | AED 32K+ |
| Campaigns run | 6 |
A legal practice does not need more clicks. It needs people who are ready to book a consultation, in the right practice area, in the right language.
No online presence to build on.
Multi-language targeting required across Arabic and English.
High competition in legal advertising.
Many consultancy categories to cover without diluting budget.
Every figure below is taken straight from the Google Ads account across the six campaigns we built and ran.
Four streams, run in order. Tracking first, because nothing else can be judged without it.
Measure every action before spending on more of them.
Rebuild the account around practice areas, not guesses.
Send budget toward intent, not volume.
Be present when enquiries actually happen.
Tell us how many SKUs you carry and the return you need on every dirham. You will get an honest read on whether paid search can deliver it at a cost that works — before you commit to anything.
